Makeup, as a whole, involves a lot of ingredients, a lot of values, and a lot of money. When talking about the cosmetic industry, we’re not just talking about pretty lipstick or glittery eye shadows. Makeup can be just as ugly as it is beautiful, and I’m here to expose that.
The cosmetic industry makes and spends a lot of money. We’re talking billions of dollars, here. With money, of course, comes power. We have major retailers — Sephora, Ulta — that allow for that progression of growth. We have the creators of major brands like Anastasia Beverly Hills, Mac Cosmetics, Urban Decay, Fenty Beauty, Tarte, Morphe, Colourpop — that all contribute to what we see and what we think about beauty products in general. What colors are in, what new textures can they come out with, what face can they put to the next campaign? Every single move is a business one. We’re gonna be talking about ethics and morals a lot, so if that upsets you, maybe this isn’t the best ‘blog’ for you.
We’re not going to be talking about new releases of makeup, unless it’s caused a social/moral uproar.
I care a lot about makeup. I’ve owned a lot of it in my life, and I spend a lot of time watching reviews on YouTube of makeup that I can’t afford. Can you believe there are foundations out there that are like $150? I find it rough to spend $15 on a bottle at the drug store.
In all seriousness, beauty is something I’ve always cared about. It’s an art form, and it can build people’s confidence greatly, almost instantly. The technology cosmetics have gone through in its lifetime is so interesting to me. Your grandma probably put blush — excuse me, rouge — on her face that had lead in it! LEAD. The stuff that was in paint years ago? The stuff that, if ingested, can literally kill you. Yeah, that stuff.
So the production of cosmetics has changed a lot. I’d love to delve into how and why.
To anyone who cares about makeup, beauty influencers, makeup artists, the cosmetic industry, how makeup is made, the social and moral conflicts involving cosmetics, and much more, this blog is for you.
I hope you all find some satisfaction in learning a lot about the nitty gritty of the industry. Not everything is fun and sparkles. We’re going to spend a lot of time trying to dig up the worst of the industry, as well as the best, because who doesn’t love some positivity in this day in age?
Kiss and Makeup? 